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The bookmaker was founded in 1998 and is one of the most reputable sports betting providers for the future. Once Sportingbet was one of the largest bookmakers in the world. The company with its annual sales of 1.92 million and more than 2.6 million customers is still a giant of the sports betting industry. Since 2011 the British bookmaker is licensed in Malta and controlled by the lotteries and gaming Authorities. Later the provider became also the German license from Schleswig - Holstein. To receive a license a bookmaker has to take numerous hurdles. It is very important to have a lot of experience in the areas of technology, law, economy and welfare. Only after a successful check the German license can be issued.
The betting account can be set up quickly online. Similar to many other bookmakers, it is free of charge. In the upper left corner of the website sports betting fans will find a good recognizable button for registration. When they click on it, this button will forward them directly to the registration form. Here the customers have to fill in some personal information. These include various options, the ratio format and also the currency or their accessibility. Afterwards the terms and conditions have to be accepted. Then the registration is almost complete. After this step, the customer will receive a first welcome mail from Sportingbet where they can find a verification link, which has to be confirmed. Only after this process, the full registration is ensured and new customers have fully access to the service offers of Sportingbet.
At first sight the website looks bright and friendly. Customers are immediately confronted with a radiant light blue. This shall make new customers stay. The general impression is structured and tidy. The navigation is simple. On the left side sports betting fans can find the most popular bets. To view the complete sports betting offer, the navigation on the top menu is necessary. At first sight this may seem a little bit complicated and confusing, but this way not all exotic and favorite bets are displayed in a complete overview. Every customer can choose an inpidual bet according to the own preferences from the menu. Because of its good menu the bookmaker could convince in the sports betting test.
The betting offer with Sportingbet is extensive and the focus is, similar to many other bookmakers, on the round leather. Especially in this this sports the offering of sports betting options is even more extensive. Nevertheless, numerous other sports such as basketball or ice hockey are also offered. The customer can choose between various German, European or even US leagues.
The extensive offer is completed by additional sports such as handball, volleyball, tennis or formula one. Nevertheless, there are also exotics such as horse racing, rugby or cricket. With this wide range of different sports and betting options Sportingbet can completely convince in our betting test.
Less convincing, however, are the odds. They form the negative side of the bookmaker. The sports betting experience test shows that the offered rate numbers are only the average. This is easy to see in the betting options on the favorites. Also with soccer betd Sportingbet cannot compete with the offer of the other bookmakers. A positive exception are the odds in tennis bets. Here Sportingbet is slightly above the average. Also on the long-term bets customers can find significantly increased odds.
The live betting section shows the quality and experience of the bookmaker. Here are numerous bets being offered and also the visual representation is excellent. Users can benefit from the full width of the screen and then comfortable watch the matches. As an addition there is a private TV channel. Here the current games are combined and showed very informative. As a special feature there can be chosen several specialty and special bets in the live betting section.
Not only new customers, but also existing customers can enjoy the offer of Sportingbet. Collecting loyalty points is particularly interesting for existing customers who are placing more bets. True to the motto "the ballad of the end!" the points are converted at end of the month into attractive bonuses or free bets. Apart from the sports betting, the bookmaker also offers a separate casino area. Another technical feature is the app for mobile betting placements.
As already mentioned, Sportingbet offers also a mobile solution. In addition to the app for iOS and Android there is additionally a mobile version of the website available. It can be accessed easily through the browser with a working internet connection. The customers can benefit from more than 8,000 different betting markets. The representations of the mobile version and the app are simple and very user-friendly.
The contact page can simply be opened in a separate window. It opens up automatically when utilized. In addition to telephone contact, the customers can use a fax, the e-mail and there is also a free live chat with the customer service available. This can be found under the menu item "contact us". Support times are Monday to Friday and between 9:30 am and 8:00 pm on weekends and on holidays the customers service can be contacted between 10:30 am and 09:00 pm. In the sports betting comparison, the bookmaker could not convince with the office times, because the competition has often far longer service times.
All in all, Sportingbet showed good results at the sports betting test in the field of payment options. All common options are offered, such as credit card, bank transfer, Giropay, PayPal, Skrill, Neteller, Ukash and Click2Pay. For this reason, the bookmaker has a far broader basis of payment options than many others of its competitors. For the inpidual payment options there are no additional costs for customers.
For new customers, there is a bonus offer of 100 percent. This bonus applies only to a maximum deposit of up to 150 euros. After registration, the customers have a maximum of seven days to transfer an initial deposit to the betting account and collect the bonus. If customers want to credit the bonus, there have to be fulfilled some special conditions. The first deposit with odds of at least 2.10 has to be initially rolled over in sports betting. Also a multiple use is necessary for the payment of the bonus. Here is a minimum ratio of 1:50 and a five-time roll over in the field of sports betting.
Sportingbet could not entirely convince at the sports betting test. This is mainly due to the rather average odds. The betting line is extensive and also the mobile options for betting on the go are exemplary. The offer of live betting also showed some positive aspects. Even with the bonus programs Sportingbet makes a good figure. For new customers a 100% bonus is offered, but also existing customers are able to profit from bonus programs at this bookmaker. They have the possibility, to collect loyalty points and exchange them into attractive premiums at the end of the month. Another positive aspect was the takeover of betting taxes. Again Sportingbet is a little more advantageous as many of its competitors.